La Belle Et La Bête
Photographer: Hideaki Shimamoto
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LA BELLE ET LA BÊTE explores the duality between tradition and modernity in Kyoto, Japan. By controversially styling men in delicate, feminine looks and women in hyper-sexy or more masculine clothing, we challenge rigid gender norms against the backdrop of one of Japan's most traditional cities. Shot at a shrine and in the countryside, the juxtaposition sparked stares and disapproving glances from onlookers—exactly the reaction we hoped to provoke. This editorial aims to break conventions and ignite conversations about identity and self-expression in deeply conservative spaces.
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Model: Ayu Iwamoto
Model: Kouki Yamashita
Creative Director/Makeup Artist: Joy Kikuta
Model: Sabreena Sulaiman
Photographer: Hideaki Shimamoto
Model: Linh Dang
Model: Takumi Kitayama
Model: Zen Horiuchi
Model: Rin Murakami
Wardrobe Stylist/Creative Director/Photographer: Erika Fujiwara
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Bra: Urban Outfitters
Dress: Comme des garçons
Dress: Yohji Yamamoto
Earring: MR.135
Glasses: JINS
Jacket: BEAMS
Jacket: Vintage (unbranded)
Kimono top: Vintage (unbranded)
Necklace: All Saints
Necklace: MM6
Pants: Pleats please
Pants: Willow pants
Ringer T-shirt: Vintage band t-shirt
Scarf: Vintage (unbranded)
Shirt: Comme des garçons comme des garçons
Shirt: Georges Rech Homme
Shoes: Doc Martens
Shorts: Vintage (unbranded)
Skort: Comme des garçons comme des garçons
Sweater: Tocoto Vintage
Tank top: Anthropologie